Entrepreneurial Finance
Entrepreneurs are often drawn to the adrenaline rush generated by managing a new business opportunity. These opportunities include: (1) developing a new product or service; (2) managing a franchise; and (3) improving the performance of an existing company facing challenges. However, financial management is often one of the areas in which entrepreneurs have less expertise, despite its importance in areas such as basic accounting, fund raising, and cash management.
Entrepreneurial Finance is a comprehensive course that integrates finance-specific concepts with broader business disciplines, including marketing, sales, and strategic planning, while examining their implications for venture value.